Guys, thanks for supporting the TRAX business over the years and for the kind words.
The steady decline in the GPS market led me to do a pilot of smartphone GPS TRAX mapping back around 2017 for Android phones. The phone maps were around .1% of our business and resulted in more support time and used more resources than all the GPS TRAX maps. I quickly realized my company would have to become an app development company more than a GPS hunting map company. The investment and my lack of desire to run an app company made me decide to hang with GPS mapping as long as it made sense for my business. Late in 2018/early 2019 the financial writing was on the wall, and I couldn't justify keeping the business open. I sent messages to all the email addresses we had on file, posted a notice on FaceBook as well as on the front page of our website saying I would keep the business open until 12/31/2020 to get as many people to the latest versions, and give people time to move if they wanted to.
I swallowed a lot of pride and struck a deal with onXmaps (as they were TRAX Maps main competition) allowing people to move to their GPS/app option at a major reduced rate. I ran the business at a loss during this entire transition time to attempt to help out as many customers as possible.
Then enters COVID on top of all this, and the decision was the right decision for my family and I. Since closing Kirsch's Outdoor Products, I have taken on a more involved role with Night Goggles.
One thing I almost forgot to mention is Garmin has changed how maps are authenticated. You can continue to use your TRAX maps in older style Garmins, but if you purchase a new Garmin handheld, it most likely will not run the TRAX maps. This was yet another factor in the decision to stop producing maps.
Sorry for the long story but I just wanted to provide some additional information for the PM members as many of you are like my family. The only other GPS solution I am aware of is onXmaps. Their smartphone solution is more powerful and user friendly than their GPS product. To help my customers as much as possible, I also began using the onX phone solution so I could speak more intelligently to customers about it. The combination of using it on a PC along with Goggle Earth is very powerful, and then I use it on my phone to execute my hunting plan. Are there things I miss from TRAX, sure there is, but onX is a very useable solution as well.
Korey Kirschenmann
Previous Owner of Kirsch's Outdoor Products and the creator of the TRAX series of maps