seems to me that we're living in a bit of a golden age when it comes to hunting trucks. Dodge, Ford, Chevy, Nissan & Toyota as make some good looking trucks and the technology in them is stunning. My 98 Chevy seems quite primitive in comparison.
Jeep remains in the game for smaller gizmos & may bring that retro beast to the market. I think my friend is right when he says "they can sell as many of those as they want to make".
There's a fair variety of 4WD SUV's to pick from for those who don't want a truck as well.