Frankfort Arsenal has been in business for a while. Alot of their products are sold by MidwayUSA. I'd say they are pretty much middle of the road, not fancy but adequate for average reloading needs. Their tumbler is also middle of the road, not the cheapest and not the most expensive by any means. For hunting needs, their products are fine, especially if you are cost conscious. For comparison, take a looks at Cabela's tumblers that are reasonably priced, especially when on sale.