Goodbye to Marlin

Heard the same the other day a local gunshop. Cerebus has been picking up some big name MFGs as of late- Remington, Bushmaster, and if its true Marlin. Makes a person wonder what they are up to.
 
I don't know why you think they would stop production on such a popular line of lever rifles. When Smith bought TC they didn't stops production of that line. Seems to me it would be just another addition to the business.
 
Nobody said anything about stoppin' production, Bob. The problem is that you got non-gun guys ownin' a gun company. Not only do they not know [beeep] about it, they care nothing of the history/heritage, only the money. That can't be good, on several levels........
 
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The problem is that you got non-gun guys ownin' a gun company. Not only do they not know [beeep] about it, they care nothing of the history/heritage, only the money. That can't be good, on several levels........



Like when the Brit's owned S&W. They sold out to Clinton, etc, etc. Good thing they are gone!
 
Huh? after Cerebus acquired Remington, they started production of the R-15, the first big-name-non-AR-dedicated company to market a black rifle under a major market player. Sure, maybe it is just a Bushmaster in disguise (sp) but it's a step in the right direction.

I can only see good things as a marlin owner in the future, who knows perhaps an .22LR AR with cheap birch furniture and micro-groove rifleing is in the future.

I know as gun owners and grassroots 2nd ammendment supporters we are trained to not trust new faces, but cerebus seems to be giving its subsidieries full rein. We don't need to be jumping to conclusions that some anti-gun-grabbing-big-wigs are going be breaking down our doors demanding that we relinquish our right as gun owners.

LOL sorry bad night at league bowling, a bit tipsy and looking for a fight. I don't claim to know anything, just what I read on these forums, correct me if I'm wrong and I'll do some research on the Cerebus track record.

SR
 
SavageRookie is right...

Cerebus did nothing but improve Remington - a few years ago, the Custom shop was 12 months behind in work and repairs, and refused to answer the phone to angry customers.

Now "Custom" work is in and out in a few months, and they have a manager that answers phone calls, and gets the work done RIGHT the first time.

Remington has improved a lot of things in the product lines.

Marlin has been dragging their collective butt for years, and they need a shot in the arm, or they WILL go out of business, cuz it they have been on the edge of it for years.

Cerebus is NOT Remington - they are a investment company, and some of these can be bad, but the CEO of Cerebus is an avid shooter and gun owner.

The American gun companies NEED some help getting back on their feet, cuz they have been going out of business, one after another, for years.

From Charter Arms to Winchester, it doesn't take a lot to see that we need some organized help, or there will be no American arms business'.


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No, No, No one said anything about stopping production. It's all about heritage. It seems any longer there are no genuine American owned companies. Marlin' roots go way back and now it's as though they can't survive without corporations like Cerebus to keep them afloat. Just seems like the American gun culture is such a thing of the past.

I would hate to see the day that Cerebus decides to sell these companies off as a loss and then what? Can they remain intact? Does the American gun industry come to screaming halt? One company that holds that much influence and assets over our country then one day just flushes the toilet leaves one to think they have a plan. After all, with the way the anti gunners are trying everything in the book to stop the sales of firearms anything is possible.

Even though the current CEO is a firearms guy, what happens when they change CEO's and Hillary's daughter somehow ends up there /ubbthreads/images/graemlins/smiliesmack.gif

It's not about heritage and roots any longer, it's about power and big money in the world economy.

Kinda sad ya know /ubbthreads/images/graemlins/confused1.gif I really hope I'm wrong on this. It would be nice to see some improvements at Marlin but will it last 20 more years?
 
It's also about competition and monopolies, when any product or service is controlled by a small number, the prices usually begin to climb, and selection declines.

When it comes to firearms, control factors increase as competition declines and if there is ever a future time when the 2nd Amendment would be thrown out as not applying to the private citizen, it is easier to eliminate future sales or acquisition by control of the manufacturer than the general population.
 
The biggest "threat" to the American gun industry is there is no new recruitment of new customers. We are the last generation of gun nuts.

Hunting and fishing license sales and gun production numbers for the last 10 years tell this sad story.

Hoggy
 
This is very similar to Beretta. Bought Benelli, Franchi, Stoeger, Uberti, and a host of other small gun manufacturers. It would be interesting to see if Beretta and Cerberus are connected in some way...

Cerberus: the three-headed Hound from Hades that guards the gates to Hades.

Cerberus is a huge capital firm. They have 'saved' many companies from financial death. I think they just bought a major share of Chrysler back from Daimler. They own a major stake in Air Canada.

Here's what Wiki says about them:

http://en.wikipedia.org/wiki/Cerberus_Capital_Management

 
I don't mean to be disrespectful to some of you guys, but what I'm reading here is a lot of "Chicken Little".

Cerberus is not a foreign company, nor is it out to do the firearms industry in. When you hear Cerberus, think "Bank" with brain power. Remington owed nearly $300,000,000 when Cerberus bought them over. That's a lotta JACK, campers!!

Do you have any idea what the interest is on $300,000,000 is???

That interest was paid out of the price of every Remington that went across a counter - YOU paid that interest, and that debt was accrued by BAD management practices - how long do you think Remington could survive doing business that way??

Companies like Marlin have been badly managed for many years... it started in the mid 60's and 70's when the gun companies started hiring Harvard bean counters who had no experence (nor personal concern) for guns, Marlin and Winchester and the rest, could have just as well been making faucets.

What has hurt the American gun companies is bad management, bad decisions in cost cutting, and lack of being in touch with the market.

These same bean counters broke the back of the American automobile industry - we got cars that we didn't want, designed by yuppies that drove foreign cars to work.

I had to call a large company (Bushnell) recently about one of their products - Bushnell now owns MANY gun and "outdoor" product lines.

Speaking with their "Customer Service" was a nightmare because not one of them, not even the managers knew ANYTHING about the product line... they tried to answer the question from FAQ sheets, and I kept telling them that wasn't the answer, and I wanted to speak to an engineer, and they said I couldn't... well, in years past, before Bushnell bought the company, I DID speak to the chief engineer about stuff... but no more, because customer service is just a bunch of phone people in an office with FAQ lists, nowhere near to the products company... none of them even go camping, and they wouldn't care if they were working for a shoe company... so what's the difference between Bushnell and Cerberus - NONE.

What you guys don't seem to understand is, if the American gun companies don't get straightened out, and out from being under the thumb of greedy unions, they will ALL go out of business.

The Connecticut unions broke Winchester... maybe the new Winchester that is going to open in North Carolina, under FN, will have a chance to succeed - they had no chance in Connecticut.

So stop yelling that the sky is falling - companies like Cerberus may be the only hope they have... cuz they can't do it on their own.


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Catshooter nailed it. They were upside-down and if there had not been a bailout, the banks would have been left holding that debt.

Capital firms buy names. That and they determine if they can take a failing business with a good rep and turn it around. If they didn't think that there was some potential, they wouldn't invest.
 
They are buying Planes, Bus's, Heavy Trucks, Food, Meds, Media and GUNS... Targeting stuff with existing Gov contracts... And run by a fellow named Steve Feinberg.. Tinfoil hats anyone ?
 
Thank you, Cat Shooter.

Despite all of the romantic notions about tradition, etc... companies are in business to turn a profit. If you can not do that, you do not stay in business. You can not turn a profit for any length of time if you do not have a product that people will buy.
People do not buy businesses the size of Remington for a right-off come tax time. They will try to turn a profit by providing a product that we will buy.
 
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