I like the better grade of brass in high performance cartridges. Or in a rifle that I want supreme accuracy out of. There is a few reasons why Lapua brass is better, and why it is more expensive. I use Lapua in those rifles.
In my other rifles I normally use Winchester as my first choice.
I did buy 50 pieces of Nosler to try in my 30-06. And it is good brass. Very consistent. But I still think the Lapua is a bit better(more consistent). Tom.