Very comparable performance between the two. My son owns a Browning in 223wssm and he shoots a 60gr BT @+3,700fps. We've hit 3,850fps with the 60gr but had a sticky bolt.
This is my 3rd season with a 243, and I really like it when the coyotes hang up way out there. I use a 75gr Vmax @ 3,300fps. I'm sure I could get more speed, but it shoots great groups.
Since you already have a 243AI, you must like speed! The 223wssm is the king of the 22 caliber factory cartridges.